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Some of The Best Cities for Small Business Startups
Launching a startup takes a lot of planning. By the time your business opens its doors, you’ve likely written and rewritten your business plan several times, made plans for a wide range of contingencies and done everything in your power to make the launch go off without a hitch. Is... Read MoreWhat Is Generational Marketing?
Regardless of the size of your business, proper marketing is essential if you want to be successful. Different generations have different wants and needs, however, so a one-size-fits-all approach to marketing usually isn’t the best way to reach your largest possible audience. If you want to make the biggest impact,... Read MoreDo You Have Any of These Bad Business Habits?
Business owners often develop a number of habits as a result of how they run their businesses. Some of these habits are good, helping them to drive the company forward and ensure that everything keeps running smoothly. Other habits aren’t so good, however, and can actually start to hinder the... Read More4 Reasons to Consider Influencer Marketing for Your Small Business
Have you heard of influencer marketing? If you run a small business, it might not be a concept that you’re familiar with. This doesn’t mean that you shouldn’t look into it, however. Influencer marketing might be just the thing that your small business needs to take its sales to the... Read MoreHow Will You Be Bettering Your Customers’ Experience This Year?
Making sure that your customers have a good experience with your business is one of the most important parts of being in business. If you’ve never thought about how you could improve your customers’ experience, it’s about time that you sat down and gave it some consideration. After all, without... Read MoreVoIP Security Is Even More Vital in 2018
We’ve talked before about VoIP security and how important it is to use a secure VoIP network for your calls and other connections. As we move further into the future, though, VoIP security is going to become and even more vital issue. If your VoIP network isn’t secure against hackers... Read MoreThe Connection Between How You Use the Phone and the Success of Your Business
You’ve probably never considered how the way that you use your phone could influence the success of your business. After all, the two things seem so disconnected that there’s no reason to think that one might affect the other. As it turns out, though, there is actually a direct connection... Read More6 Ways to Uplevel Your Social Media Marketing This Year
Social media marketing is an important tool in modern business. While it was once seen as an interesting way to differentiate your company from the competition, it’s now all but essential if you want to really reach potential customers. Unfortunately, many businesses don’t take social media marketing as seriously as... Read More“Another reason I never call people”
This was the caption to a panel of the popular tech webcomic found at XKCD.com. Also, these are words that terrify everyone in the telecom business. It’s no secret that millennials are far more comfortable texting rather than calling. Even Gen X and Y often avoid calls in favor of... Read MoreHere’s What’s New and Working in Business Networking
Networking is an important part of the business world. If you want to get things done and keep everything under budget, it’s essential that you have access to the people, tools and materials that you need to get the job done. If you don’t focus on business networking, you’re going... Read MoreHow Do You Answer the Phone at Work?
A lot of effort goes in to creating the professional image of a business. Some businesses prefer to be seen as casual and fun, while others are the epitome of businesslike and professional. These differences in approach are reflected in the company’s marketing efforts, logo designs and even the look... Read MoreAre You Celebrating These ‘Weird’ Holidays?
As the holiday season approaches, many businesses are looking at ways to translate holiday shopping trends into sales. You’ve no doubt already seen the start of holiday advertising pushes, and may be planning your own push for your business. Everyone from huge corporations to little mom-and-pop shops tend to rake... Read More7 Ways to Set a Powerful Business Vision for the New Year
Chances are, you had a specific goal or business vision in mind when you first set about starting your business. Over time, though, those initial goals have a way of getting lost in the day-to-day hustle and bustle of keeping a business running. They may grow outdated, or the company... Read More6 Incredible Tips for Keeping Your Virtual Team at Its Best
Letting employees work remotely is a great option for many businesses since it lets them hire the best people for the job regardless of physical location. Unfortunately, these virtual teams sometimes have trouble working cohesively because of differences in time zones, lack of direct contact and other iss ues that... Read More5 Cost-Effective Ways to Brand Your Small Business More
One of the most important parts of running a small business is getting your brand out there to draw in more customers. Unfortunately, many small businesses have to balance their need to market their brand with the realities of financing their marketing efforts. Big, flashy marketing campaigns might reach the... Read MoreHow Will You Be Shopping This Holiday Season?
Black Friday, the day after Thanksgiving that traditionally marks the beginning of the holiday shopping season in the U.S., has long been synonymous with big deals and even bigger crowds. A strong Black Friday is often seen as an indication that sales will be good for the remainder of the... Read More