How to Do Mobile Marketing for SMBs (Part 2 of 2)

Workstation

This is part two in a two-part series. You can read part one here.  In part one of this two-part series, we discussed ways to dip your small business toe into mobile waters, even if a high quality mobile app is out of the question right now. But we’re not going to forget those SMBs that are ready to get their first mobile app in the Apple store and on Google Play. Part two is entirely dedicated to these folks and making sure that app is a hit. Mobile is a wild place where the online world can reach out and

Read More »
Phone.com mobile application

Here at Phone.com, we can do a lot of neat things with our virtual PBX system, since we’re not beholden to the traditional rules of telephony. One of the coolest tools we offer is our Phone.com mobile app. All you have to do is download the app to your device and suddenly your Smartphone is a work extension! But, of course, that’s not all it can do. The Phone.com app comes with a host of useful features you’ll never find on a conventional business phone, including: Data and WiFi calling. You’re in command of your data plan. Choose to call using data or your WiFi,

Read More »
Search graphic

There are some phone numbers that are so unforgettable that you find yourself singing them to yourself in the shower as part of a popular jingle or reciting them as you dial your favorite pizza place. These vanity phone numbers are more than just numbers – they’re numbers that also spell out words. Instead of dialing 847-4992, you’re dialing 84-PIZZA and ordering a medium pepperoni with extra cheese because that’s what you have committed to memory. It might seem silly, but we’re creatures wired to recognize patterns that make the world easier to remember and process. We as humans do this

Read More »
Work devices

If economic downturns and times of recession have taught American businesses anything, it’s that developing customer relationships is a much more profitable strategy than many might have believed in the past. Gone are the days when customers were disposable, today’s approach is all about maximizing loyalty and slowing churn in order to increase the profit per customer and reducing marketing costs. In fact, Gallup found that a customer who is actively engaged with a brand actually represents a 23 percent increase in terms of wallet share compared to the average. A lot of what it takes to make that engaged customer starts

Read More »
Workstation

This is part two in a two-part series. You can read part one here.  In part one of this two-part series, we discussed ways to dip your small business toe into mobile waters, even if a high quality mobile app is out of the question right now. But we’re not going to forget those SMBs that are ready to get their first mobile app in the Apple store and on Google Play. Part two is entirely dedicated to these folks and making sure that app is a hit. Mobile is a wild place where the online world can reach out and

Read More »
Phone.com mobile application

Here at Phone.com, we can do a lot of neat things with our virtual PBX system, since we’re not beholden to the traditional rules of telephony. One of the coolest tools we offer is our Phone.com mobile app. All you have to do is download the app to your device and suddenly your Smartphone is a work extension! But, of course, that’s not all it can do. The Phone.com app comes with a host of useful features you’ll never find on a conventional business phone, including: Data and WiFi calling. You’re in command of your data plan. Choose to call using data or your WiFi,

Read More »
Search graphic

There are some phone numbers that are so unforgettable that you find yourself singing them to yourself in the shower as part of a popular jingle or reciting them as you dial your favorite pizza place. These vanity phone numbers are more than just numbers – they’re numbers that also spell out words. Instead of dialing 847-4992, you’re dialing 84-PIZZA and ordering a medium pepperoni with extra cheese because that’s what you have committed to memory. It might seem silly, but we’re creatures wired to recognize patterns that make the world easier to remember and process. We as humans do this

Read More »
Work devices

If economic downturns and times of recession have taught American businesses anything, it’s that developing customer relationships is a much more profitable strategy than many might have believed in the past. Gone are the days when customers were disposable, today’s approach is all about maximizing loyalty and slowing churn in order to increase the profit per customer and reducing marketing costs. In fact, Gallup found that a customer who is actively engaged with a brand actually represents a 23 percent increase in terms of wallet share compared to the average. A lot of what it takes to make that engaged customer starts

Read More »
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