Sometimes A Number Does Matter
Sometimes a number does matter… Over the last few months a friend has complained to me on more than one occasion about potential clients that ended up going with a different wedding photographer because his area code represents a region that is nowhere near the client or their wedding. Chris has lost more than just a few clients now because he has a 562 number, that’s a Los Angeles area code. One client was from Hawaii, one was from San Diego and another from San Francisco. Some people understand that an area code doesn’t denote your area of coverage but obviously others don’t.
So Chris has been talking to me about getting a toll free number because it represents no region at all. Chris has shot weddings all over the world, he has a few ads in different magazines that cover many different regions and doesn’t want to miss out on business because his phone number says he’s from Los Angeles. When a bride is spending enormous sums of money on her wedding an airline ticket to fly a professional wedding photographer that she bonds with to Hawaii or San Francisco? Chris needs to change the perception of his business, his potential clients need to understand that he’s available anywhere and the most efficient way to do that is by getting a toll free number.
Chris asked for my help and of course I suggested Phone.com right off that bat but I also told him to look around at other service providers. I always do this for people who ask and allow them to come to their own conclusion that Phone.com has the best offering and they always do. Chris’s story isn’t over, it’s just starting, he’s just recently signed up with us and got his toll free number. The lesson here is that if you’re a region free business and want customers from all over, a toll free number is something you should consider. Being just $9.88 (for 2 numbers) a month it’s almost a no brainer. Don’t hesitate and potentially lose out on business because a customer may think you only work in a certain area because of your phones area code.
If you have any questions don’t hesitate to call our toll free number 800-998-7087 or send us a message on Facebook or Twitter. We’re always happy to hear from you. If you have any good stories about how a toll free number helped your business let me know.