The point of your company’s Web site is to connect you with your clients, right? You posted on the site is all of your contact information – office line, cell phone number, fax number and e-mail address.

You wait and hope someone uses that information to get in touch. But why not make it easier? Turn your Web site into an interactive tool with cutting-edge technology. Businesses, particularly those using Voice over Internet Protocol (VoIP) phone service, are using widgets to maximize the potential of their Web site traffic. They offer immediate interaction between you and possible clients.
Many companies call these widgets Call Me Buttons, but put instructions in the name it gave its widget. Click to Call. Simple right? All you have to do is click on the widget to place a call through the VoIP.

Even simpler is installing the widgets to your Web site. They are designed to be added in with little or no HTML knowledge and can be easily copied and pasted right into your Web site, blog, auction or any online document.

For customers, simply copy and paste the HTML code provided in the online control panel onto your desired location on your Web site. When the button is clicked, the button will then give the Web site owner the customer’s phone number. And once you have been connected with your party, the button will show the caller the call status such as if the call had been successfully established, or the option to try the call again.

That’s immediate access to you, while capturing the contact information of potential clients. You can use that information to follow up with them later on, if need be.

Easy access makes for happy clientele and, perhaps, more business — at least that’s the goal. And it makes for happy business owners because they don’t have to pay extra for this invaluable service. It’s included in’s phone service for a low monthly rate.

Why not give yourself an edge over your competitors with technology you get for free? With all these benefits, there’s no reason not to use it.