Getting the right phone number is also branding
This blog is not really about offering general advice to small business owners or new start ups / entrepreneurs. However, we try to focus on what is relevant to Phone.com and to our community.
Today we want to point to this New York Times online article in its Small Business Section.
The article: “The Importance of Branding Your New Business” is a copy of an article published in Allbusiness.com. The article focuses on the importance of a brand especially to a new business:
“Early branding of a small or emerging company is key to business success. It is the quickest way for your company to express what it is and what it can offer. Inaccurate branding of a new business can make it difficult for people to grasp why the business exists in the first place.”
Well, we agree with this of course but want to point out that choosing the right business phone number is very much a part of this branding. Even to the very small companies. You want a business phone number. You do not want to use your private cell phone or home phone for your business!
This is exactly what Phone.com Virtual Office offers and where it comes in. Hide your personal numbers, keep them for your family and friends but no need to spend large amounts on obtaining an expensive business phone system, or even and expensive new phone line. Phone.com Virtual Office offers you local, toll free and vanity toll free phone numbers that can work with any phone you have.