3 Principles to Guide Your Investment in BI Technology

For many companies, investing in the right tools can pay serious dividends, which is why more companies are making room for them in their annual budgets. However, a powerful piece of expensive software won’t drive growth on its own.

Businesses are getting smarter – or they’re trying to. Gartner Inc. predicts that the global business intelligence and analytics software market will eclipse $18 billion in revenue this year, and that number will be even larger by the end of the decade.

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