Hold the Muzak! Using Hold Music to Your Best Advantage

It’s everyone’s least favorite part of calling a service company. “Could I place you on hold for a moment?” Well, do I have an option? Didn’t think so. One of the worst parts of being on hold, is the hold music that goes with it, also known as elevator music (because hotels and department stores love to use it in their elevators) or simply, muzak. We all know the kind of muzak I’m talking about: a muffled instrumental version of Wind Beneath My Wings or a zippy Girl from Ipanema. Muzak is always at least a few decades out of style. It doesn’t need to

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It’s everyone’s least favorite part of calling a service company. “Could I place you on hold for a moment?” Well, do I have an option? Didn’t think so. One of the worst parts of being on hold, is the hold music that goes with it, also known as elevator music (because hotels and department stores love to use it in their elevators) or simply, muzak. We all know the kind of muzak I’m talking about: a muffled instrumental version of Wind Beneath My Wings or a zippy Girl from Ipanema. Muzak is always at least a few decades out of style. It doesn’t need to

Read More »
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